D&H Cattle Co's Extreme Bulls & Sale: Where Champions Collide The ultimate showdown of man versus beast returns to Oklahoma in an event that celebrates both athletic prowess and breeding excellence When the gates swing open at Hardy Murphy Coliseum in Ardmore, Oklahoma on March 30-31, 2025, the ground will shake with the thundering hooves of some of the most powerful bulls in the nation. The D&H Cattle Co's Extreme Bulls & Sale isn't just another stop on the rodeo circuit—it's a showcase of raw power, calculated courage, and generations of breeding expertise all rolled into one adrenaline-fueled weekend. ## A Dual-Purpose Spectacle What makes this event particularly special is its dual nature. By day, it serves as a premier cattle sale featuring some of the most sought-after bloodlines in the business. By night, it transforms into an electrifying bull riding competition with $40,000 in prize money on the line. "This event represents everything we stand for in the rodeo world," says a PRCA spokesperson. "It honors the agricultural traditions that built this sport while showcasing the modern athleticism that keeps fans on the edge of their seats." The D&H Cattle Company has built a reputation as one of the premier stock contractors in the business, producing bulls that have become legends in the arena. Their breeding program has produced numerous Bull of the Year contenders, and this event gives fans a rare opportunity to see both the established champion bulls and the up-and-coming young talent. ## The Competition: Man Versus Beast The main attraction for many will be the Extreme Bulls competition, where the country's top bull riders will match their skill and nerve against the raw power of championship bucking bulls. Each rider will face off against an animal athlete that can weigh up to 2,000 pounds, with only one goal: stay mounted for eight seconds. It sounds simple enough, but when you're dealing with animals specifically bred for their bucking ability, those eight seconds can feel like an eternity. Riders will be scored on their ability to maintain control and proper form, while the bulls receive points for their own performance—how high they kick, how hard they spin, and how challenging they make the ride. The Extreme Bulls format concentrates all the excitement of bull riding into one action-packed show. Unlike traditional rodeos that feature multiple events, this specialized competition puts the spotlight squarely on what many consider the most dangerous eight seconds in sports. ## The Sale: Building Champions For cattle producers and rodeo stock contractors, the sale portion of the weekend represents an opportunity to invest in championship bloodlines. D&H Cattle Co. has established itself as an industry leader, producing bulls that have reached the highest levels of competition. The sale will feature carefully selected breeding stock, with detailed information about lineage and performance records available to serious buyers. Whether you're looking to start your own bucking bull program or enhance existing bloodlines, this sale offers access to genetics that have proven themselves in the most demanding arenas. "What makes this event unique is the connection between the competition and the sale," explains a PRCA official. "Buyers don't just read statistics on paper—they can actually watch these bloodlines perform in the arena. There's no better way to evaluate potential than seeing it in action." ## A Legacy of Excellence D&H Cattle Co. has built its reputation through decades of careful breeding and selection. Their commitment to excellence has produced animals that challenge the very best riders while providing the consistent performance that rodeo producers demand. The Extreme Bulls & Sale event serves as both a showcase for their program and a celebration of the broader bucking bull industry. It brings together competitors, breeders, and fans in a weekend that honors rodeo heritage while looking toward its future. ## The Venue: Hardy Murphy Coliseum The historic Hardy Murphy Coliseum in Ardmore provides the perfect backdrop for this prestigious event. Located in southern Oklahoma, the venue has hosted countless rodeo events over the years and offers excellent facilities for both the competition and the sale. The coliseum's central location makes it accessible for competitors and spectators from across the region, while its indoor setting ensures the event will proceed regardless of weather conditions. The facility offers excellent sightlines from every seat, ensuring spectators won't miss a moment of the action. ## More Than Just Bull Riding While the competition and sale are the main attractions, the weekend offers entertainment for the entire family. Vendors will offer western apparel, equipment, and memorabilia, while food concessions will serve up rodeo favorites to keep hunger at bay. For the youngest fans, special activities will help introduce them to rodeo traditions in age-appropriate ways. It's all part of creating an atmosphere that welcomes newcomers while honoring the sport's dedicated followers. "We're creating an experience that goes beyond just the competition," says a PRCA representative. "This is about celebrating western heritage and bringing communities together. Whether you're a dedicated rodeo fan or experiencing your first event, there's something here for everyone." ## The Competitors: Elite Athletes The $40,000 purse will attract some of the sport's top talent to Ardmore. These aren't weekend warriors—they're professional athletes who train year-round for moments like this. Many have overcome serious injuries to continue competing in the sport they love, demonstrating the remarkable resilience that defines rodeo competitors. Bull riders develop their skills through years of practice, starting with smaller stock and gradually working their way up to the rank bulls they'll face in professional competition. They study animal behavior, perfect their balance, and develop the mental toughness needed to face down an opponent that outweighs them by a factor of ten or more. "What people don't always realize is the level of athleticism these riders possess," explains a PRCA official. "The strength, balance, and split-second decision-making required to ride at this level is extraordinary. These aren't just cowboys—they're world-class athletes." ## The Bulls: Athletes in Their Own Right Equal billing goes to the animal athletes that make this sport possible. The bucking bulls featured in the competition aren't wild animals—they're carefully bred, raised, and trained for their role in the arena. A top bucking bull can be worth tens or even hundreds of thousands of dollars, with the very best becoming household names among rodeo fans. They receive the best care available, with specialized nutrition programs, regular veterinary attention, and carefully managed competition schedules to ensure their wellbeing. "These bulls are treated like the professional athletes they are," says a PRCA spokesperson. "Their health and safety is paramount, and the breeding programs have evolved to produce animals that buck naturally and powerfully without causing injury to themselves." ## Securing Your Spot at the Action With the combination of elite competition and a prestigious cattle sale, the D&H Cattle Co's Extreme Bulls & Sale is expected to draw substantial crowds to Hardy Murphy Coliseum. Tickets will go on sale in late January 2025, and based on previous years' attendance, early purchase is recommended. Several seating options will be available, from general admission to premium viewing areas that put you right on top of the action. Family packages will make the event more accessible for those bringing children, while VIP options will include additional amenities for those seeking an enhanced experience. Tickets will be available for purchase directly through this website when sales begin. Whether you're planning to attend a single performance or the entire weekend, securing tickets in advance is the best way to guarantee your place at this exciting event. ## Plan Your Visit For those traveling to Ardmore for the event, the city offers a range of accommodation options from national hotel chains to local establishments. The area around Hardy Murphy Coliseum provides ample parking, and facility staff will be on hand to direct traffic and assist with any accessibility needs. Food and beverage concessions will operate throughout the event, offering everything from quick snacks to more substantial fare. For those looking to make a weekend of it, Ardmore's restaurants provide additional dining options before or after the performances. ## A Celebration of Rodeo Culture At its heart, the D&H Cattle Co's Extreme Bulls & Sale represents what makes rodeo special: the perfect blend of sporting competition, agricultural tradition, and western heritage. It brings together people from all walks of life to celebrate skills that have been passed down through generations while embracing the evolution that keeps the sport relevant for new audiences. "This isn't just about who wins or loses," concludes a PRCA representative. "It's about honoring a way of life and the values it represents—courage, determination, respect for animal athletes, and the willingness to get back up when you get knocked down. That's what keeps people coming back to rodeo year after year." Mark your calendars for March 30-31, 2025, and prepare to witness the perfect storm of power, precision, and heart that defines the D&H Cattle Co's Extreme Bulls & Sale. When the dust settles, you'll understand why bull riding continues to captivate audiences and why the breeding programs behind these magnificent animals represent the lifeblood of the sport. The D&H Cattle Co's Extreme Bulls & Sale is a PRCA-sanctioned event featuring $40,000 in prize money. Tickets will be available for purchase through this website starting in late January 2025.